Crowdsourcing Dos, Don’ts

February 4, 2011 at 6:56 PM Leave a comment

Fast Company interviews John Hecklinger of GlobalGiving, an “online resource that connects donors with causes around the world,” on crowdsourcing and corporate giving. He provides some interesting “to dos,” including:

  • Set clear rules and enforce them consistently
  • Provide immediate feedback to encourage activity

Don’ts includes “over-incentiviz[ing] participants” and “assum[ing] the crowd will show up on its own.”


Entry filed under: Corporate Philanthropy & CSR.

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News about philanthropy and the charitable instinct


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