Defense Contractor Talks CSR

December 29, 2010 at 7:32 PM

Federal News Radio – a DC-area news/talk station targeted at our federal government employees – has an interesting half-hour interview with Rick Kiernan of L-3 MPRI, which the story describes as a defense contractor (they appear to focus on training). The kinds of image problems corporations face must be especially troublesome if you work for the DOD:

‘If you look at a perception of a corporation as being cruel and calculating and somewhat callous and only profit-oriented, this softens that particular image because there is more than the bottom line,’ he said.

I think he’s on to something there. During the interview, he also notes that employee volunteering can be good for the company as well as the community. A good primer on the value of corporate philanthropy.

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Entry filed under: Corporate Philanthropy & CSR.

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